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Why Advertising on Disney + Hotstar App in Chennai – A Leading OTT Advertising Platform
Disney+ Hotstar is India’s leading OTT platform & the App. which is most viewed in India & Chennai. Now, the local brands of Chennai can also advertise in Hotstar App in Chennai & can reach millions of local people with the utmost ease. Moreover, the cost of advertising on Hotstar in India & more specifically Chennai is so reasonable & affordable that it has now been entitled to be the best local media in town to opt for advertising your product or service.
Moreover, Hotstar is an Indian VOD online streaming app and website which offers the best experience of TV Shows, Sports, and Movies in different languages according to your region. Hotstar provides full-length episodes and latest Bollywood and Hollywood movies and live sports streaming services of Cricket, ProKabaddi, Badminton and etc. The Hotstar App majorly operates in 9 different languages including the national language Hindi. Hotstar Advertising in Chennai has developed such sturdy brand equity that this advertising media is trusted by brands, both established and upcoming.
When it comes to reaching the local audience of Chennai, Hotstar App Advertising in Chennai seems to be the best option that targets the local audience in their homes & gives your brand a strong positioning equal to advertising on National Television Channels. The Ads on Hotstar App are displayed in such a manner that it is showed to the user when he/she is engaged the most. Advertising on Hotstar App. in Chennai or Entire India Combines the power of TV-like engagement with digital-like segmentation. Segmentation can be done on various parameters like Identity-Based Targeting, Interest Profile Targeting, Advanced Targeting including the remarketing tools, a lookalike audience, custom audience, etc.
Advertising on Hotstar App in Chennai & entire India is a dynamic medium of branding and is used by various brands to reach their TG (Target Group). Hotstar is India’s best online streaming app whether it is TV shows/Movies or Sports. Hotstar has covered it all under one app. The App provides live online streaming service of matches of different sports such as ICC World Cup, ProKabaddi, Football and etc. In the world of Digital Advertising, In-App Advertising is doing wonders for brands, whether the aim is to reach the target audience, brand awareness, bringing traffic, or get app installs.
There are majorly two types of ad types available to advertise on Hotstar app in Chennai:
- Display Ads
- Video Ads
Display Ads: As the name indicates, these ads give your brand the space to drive installs on your app or visit your product or contact you. These ads are of two types, i.e. Ads with Images and Ads Without Images. These ads work on the basis of CPM (Cost Per Mile). Display Ads can be run on two price models, i.e. Impressions and Clicks.
Video Ads: Video Ads are the best when you want to create brand awareness through a short message video about your product/service. Video Ads are also of two types, i.e. Bumper Ads and Mid Rolls Ads. Video Ads work on two price models, i.e CPM(Cost Per Mile) and CPCV(Cost Per Completed View)
- Bumper Ads: Bumper Ads are placed before the main program or event starts. These Bumper Video Ads are of 6 seconds or less.
- Mid Rolls Ads: Mid Rolls Ads are placed in between the main program or event. These Mid Rolls Ads are of more than 20 seconds. This ad medium helps the brand to increase awareness and boost up its recall value by advertising an engaging story video of their product/services.
Clubbing Hotstar Advertising plan with other media plans like Television Advertising, Radio Advertising, Cinemas Advertising & Outdoor Advertising gives your brand a 360-degree coverage over your targeted audience.
Advertising on Hotstar App in Chennai is now easy. Big Media Kart is a leading Disney+ Hotstar App Advertising Agency in India and Chennai and offers an easy yet affordable platform to choose from various options. With an expert staff, Big Media Kart provides you with the best advertising plan to start branding on Hotstar App all over Chennai & India.
No matter how local is your brand, its easy to reach with the digital power of Disney+ Hotstar App Advertising. For instance, your Brand is based in Chennai and you are just targeting the local audience of Chennai by advertising on Hotstar in specifically Chennai using various filters.
Still confused, Big Media Kart – The Best Hotstar App Advertising Agency in India & Chennai will help you to grab your targeted audience through a perfect customized & efficiently segmented ad plan.
Some Random Hotstar App Facts:
- Hotstar App has over 300 Million+ UserBase.
- 120 Million+ Unique Visitors on every sports event like IPL, ICC World Cup.
- 10 Million+ Video Impressions per day.
- 80% to 90% of sports viewers watch live sports and approximately 10% of users watch sports highlights.
- In Entertainment Category, 75% of the total viewers watch the preceding day episodes. 40%-50% of users follow the series on a daily basis.
Also Explore: TV Advertising Radio Advertising Outdoor Advertising Cinemas Advertising
