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Why Advertising in ICC T20 World Cup 2022 on Disney + Hotstar App – Digital Advertising in T20 World Cup 2022 – A Leading OTT Advertising Platform
Advertising in ICC T20 World Cup 2022 on Disney+ Hotstar is one of the best ways to target a massive number of people at a stance. ICC T20 World Cup is scheduled to be start on 16 October to 13 November 2022 in Australia (as per ICC). Advertising On T20 World Cup on Disney+ Hotstar is supreme way to target millions of people at once as Hotsra is the leading and one of the most viewed OTT platforms. Now, the local brands of India can also advertise in the ICC T20 World Cup 2022 through the Hotstar App & can reach millions of local people with the utmost ease. Moreover, the cost of advertising in T20 Worldcup on Hotstar in India is so reasonable & affordable that it has now been entitled to be the best local media in town to opt for advertising your product or service.
Disney+ Hotstar is the most-watched OTT app during the sports season due to its famous live streaming feature of popular sports tournament events like the Indian Premier League (IPL), ICC Cricket World Cup, ProKabbadi, and many other sports events. When it comes to sports, Cricket is the heartbeat of Indians, as it is popularly watched and played in every nook and corner of the country. The ICC Men’s T20 World Cup 2022 is starting in the last quarter of 2022 and the people are waiting to watch their favorite players again on the ground and brands are waiting to reach their Target Audience.
Why Advertise in ICC T20 World Cup 2022?
ICC T20 World Cup 2022 is the international championship started in India by ICC (International Cricket Council) and from then it has emerged as the most popular cricket tournament in the world.
Being the most awaited cricket tournament in the world, ICC T20 World Cup 2022 comes with immense opportunities for advertisers and brands who are looking to target a huge number of people. T20 has broken the viewership record in 2016 and it is believed that in 2022, the viewership number is going to be increased outstandingly.
Advertising in ICC T20 World Cup 2022 on Disney+ Hotstar is one of the most remarkable opportunities for the advertisers as the IPL cricket match on the app was watched by more than 250+ million viewers in 2020 which is now believed is going to be increased drastically in 2022. Disney+ Hotstar provides an easy option to advertise in the ICC T20 World Cup 2022 matches.
Disney+ Hotstar is an Indian VOD online streaming app and website which offers the best experience of TV Shows, Sports, and Movies in different languages according to your region. Hotstar provides full-length episodes and the latest Bollywood and Hollywood movies and live sports streaming services of Cricket, ProKabaddi, Badminton and etc. The Hotstar App majorly operates in 9 different languages including the national language Hindi. Hotstar Advertising in India has developed such sturdy brand equity that this advertising media is trusted by brands, both established and upcoming.
Also, Check – Advertising In IPL 2023 On Voot App
When it comes to reaching the audience of India, Advertising in T20 World Cup 2022 seems to be the best option that targets the audience in their homes & gives your brand a strong positioning equal to advertising on National Television Channels. Advertising Cost In ICC T20 World Cup 2022 is as low as few lakhs, one can easily start branding in between the T20 Matches as Disney+ Hotstar provides it in a very budgeted manner. The Ads on Hotstar App are displayed in such a manner that it is shown to the user when he/she is engaged the most. World Cup Advertising on Hotstar App in India Combines the power of TV-like engagement with digital-like segmentation. Segmentation can be done on various parameters like Identity-Based Targeting, Interest Profile Targeting, Advanced Targeting including the remarketing tools, a lookalike audience, custom audience, etc.
Advertising on Hotstar App in India is a dynamic medium of branding and is used by various brands to reach their TG (Target Group). Hotstar is India’s best online streaming app whether it is TV shows/Movies or Sports. Hotstar has covered it all under one app. The App provides a live online streaming service of matches of different sports such as the IPL, ProKabaddi, Football and etc. In the world of Digital Advertising, In-App Advertising is doing wonders for brands, whether the aim is to reach the target audience, brand awareness, bring traffic, or get app installs.
ICC T20 World Cup 2022 Cricket Match Details
- The tournament is split into 4 phases – Qualifiers, India Practice 2, Super 12 stage and the Playoffs (2 semi finals and 1 finals)
- Total of 47 games shall be played – 12 in qualifier stage (8 teams will play each other and 4 will qualify to super 12), 2 India Practice matches, 30 matches in Super 12 stage (6 teams in a group, every team plays 5 games), and 3 in playoffs
| Qualifier stage will be played by following teams | |
| Group A | Group B |
| Sri Lanka | West Indies |
| Namibia | Scotland |
| Qualifier 2 | Qualifier 1 |
| Qualifier 3 | Qualifier 4 |
| Super 12 stage will be player by the following teams | |
| Group 1 | Group 2 |
| England | India |
| Australia | Pakistan |
| New Zealand | South Africa |
| Afghanistan | Bangaladesh |
| Group A – Winner | Group B – Winner |
| Group B – 2nd place | Group A – 2nd place |
There are majorly two types of ad types available to advertise on the Hotstar app:
- Display Ads
- Video Ads
Display Ads: As the name indicates, these ads give your brand the space to drive installs on your app or visit your product or contact you. These ads are of two types, i.e. Ads with Images and Ads Without Images. These ads work on the basis of CPM (Cost Per Mile). Display Ads can be run on two price models, i.e. Impressions and Clicks.
Video Ads: Video Ads are the best when you want to create brand awareness through a short message video about your product/service. Video Ads are also of two types, i.e. Bumper Ads and Mid Rolls Ads. Video Ads work on two price models, i.e CPM(Cost Per Mile) and CPCV(Cost Per Completed View)
- Bumper Ads: Bumper Ads are placed before the main program or event starts. These Bumper Video Ads are of 6 seconds or less.
- Mid Rolls Ads: Mid Rolls Ads are placed in between the main program or event. These Mid Rolls Ads are of more than 20 seconds. This ad medium helps the brand to increase awareness and boost its recall value by advertising an engaging story video of their product/services.
Clubbing Hotstar Advertising plan with other media plans like Television Advertising, Radio Advertising, Cinemas Advertising & Outdoor Advertising gives your brand a 360-degree coverage over your targeted audience.
Advertising in World Cup 2022 on Hotstar App is now easy & affordable. Big Media Kart is a leading ICC T20 World Cup 2022 Advertising Agency in India that offers an easy yet affordable platform to choose from various options. With an expert staff, Big Media Kart provides you with the best advertising plan to start branding in World Cup on Hotstar App all over India.
Still confused, Big Media Kart – The Best Hotstar App T20 World Cup Advertising Agency in India will help you to grab your targeted audience through a perfect customized & efficiently segmented ad plan.
Some Random Hotstar App Facts:
- Hotstar App has over 400 Million+ UserBase.
- 150 Million+ Unique Visitors on every sports event like IPL, ICC World Cup.
- 15 Million+ Video Impressions per day.
- 80% to 90% of sports viewers watch live sports and approximately 10% of users watch sports highlights.
- In Entertainment Category, 75% of the total viewers watch the preceding day episodes. 40%-50% of users follow the series on a daily basis.
Disclaimer: Prices are just indicative and may not be exact. Do not add any package/product directly into the cart or pay any amount before consulting one of our media experts. Any amount paid via www.bigmediakart.com without consultation from one of our media experts will be refunded after such case has been completely understood and acknowledged by us .
Contact Us For Best Rates & Proper Media Planning/Consultation.
Big Media Kart does not take any responsibility for the prices indicated as they may vary on day to day basis.
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